Trucks are among the more expensive mass-market vehicles in the industry, but their value often outweighs the cost of the vehicle. Pickups have a proven track record as some of the longest-lasting vehicles on the road, after all. So, are trucks worth the price?
Tough trucks, like the Ford F-150, offer impressive capability and performance that make them well worth the money for drivers that need to tow or haul cargo. That alone can make trucks worth their price to some drivers.
Even if you aren’t out to tow a trailer or haul bricks, a truck can still serve you well. Designed to withstand rough weather and hard work, trucks will last for years to come.
Advances in engineering and technology have reduced the cost to service a truck as well. As a result, you’ll pay a similar price to service a midsize sedan. Plus, trucks are getting more efficient, and their fuel economy continues to increase year after year.
As new technologies continue to become the standard, many automakers are integrating them into existing vehicles. Since trucks stand among the top three most popular vehicles in the industry, it’s only natural they come equipped with the latest features.
Check out the new Ford F-150 here at Highway Ford of DeRidder and discover why trucks are absolutely worth the price you pay for them.
If you’re in the market for a new truck, you’ve probably noticed that there are so many different options to choose from. But one of the most important is which cab style you want. Here we’ll outline the truck cab types you’ll come across when shopping for your new truck. Perhaps a Ford F-150?
The Regular Cab style has two doors and a single row of seating. It’s perfect for carrying or towing large loads with a maximum towing capacity of 12,200 pounds when properly equipped.
SuperCab (Extended Cab)
The SuperCab, or extended cab, comes with 4 doors and two rows of seats, doubling the rider capacity of the Regular cab. The SuperCab is ideal if you want more enclosed storage space than the Regular Cab, but not quite as much legroom for backseat passengers like the SuperCrew.
SuperCrew® (Crew Cab)
The SuperCrew, or Crew Cab, style is ideal for carrying both people and their stuff. Not unlike the SuperCab, it has four doors and can seat six. There is a slightly shorter bed, but a much more comfortable ride for your passengers.
If you’re interested in shopping for your next truck, make sure you stop by Highway Ford in DeRidder, LA today!
Automakers across the board are working to develop new, more sophisticated technologies to further advance the automotive industry. Ford announced that it will seek to fund its latest batch of technology through a long-term debt plan. The move will mark the first time in four years that Ford has added to its debt—and it couldn’t be for a better reason.
Ford’s new technology will cover a range of areas, including electric vehicles, self-driving cars, and alternative mobility, like ride-sharing services.
“It’s a supportive marketplace for long-term debt given where rates are, and we want to make sure that throughout the cycle of the industry we have the flexibility to do what we need to do and want to do, especially in the emerging part of the business,” said Joe Hinrichs, Ford Americas President.
Ford is targeting the large SUV segment specifically when it comes to new technologies. General Motors has dominated the market past few years, but recent updates to the Ford Explorer have put it back on track as a true competitor.
The Ford Expedition and Lincoln Navigator will undergo their first full redesign in nearly 15 years, effectively giving General Motors a run for the market. Amid extra funding, Ford’s technology will likely come at an accelerated rate as well.
Here at Highway Ford, we’re pumped to see such a dedicated automaker working tirelessly to develop new technologies!
Thanksgiving is over and many travelers are already back at home, but Christmas is in just a few weeks—that means many will be hitting the road once again. Whether you plan on driving or flying, there are number of useful tips to make your holiday travels easier. We here at Highway Ford have some helpful holiday travel tips to help you arrive at your destination with minimal stress.
Planning – If you will be traveling for the holidays, now is the perfect time to start planning. Get your plane tickets and do whatever necessary tasks have to be completed before leaving. Make sure to pack a few days in advance so you don’t forget anything, put a hold on the mail, and stop the local newspaper if you receive one. Drivers would do well to plan out their route ahead of time to avoid any snags.
Earplugs – Airports and car rides with the family can be loud and, by extension, irritating. Make sure to pack earplugs to avoid any loud children or chatty adults. It wouldn’t be a bad idea to bring an eye mask as well if you intend on sleeping along the way.
Eat – Foregoing meals is a very fast way to a short temper and bad attitude. Make sure to eat something every few hours, especially if you’re hungry, to keep your temper in check and avoid blowing up at a helpless flight attendant.
For the 2017 model year, Ford has built the new F-150 Raptor to be more maneuverable and capable than ever before, referring to it as the toughest and smartest F-150 Raptor ever. Part of what makes the off-roading pickup’s performance so great is the new F-150 Raptor Tires are custom-made just for this truck by BFGoodrich. These custom tires were developed exclusively to give the Raptor maximize ride comfort both on- and off-road and to optimize and improve performance capability.
BFGoodrich and Ford partnered up while the 2017 F-150 Raptor was still in development. That means that while Ford was building the pickup’s chassis, BFGoodrich was engineering the all-terrain T/A KO2 tires in tandem, so every part of the tires were designed to match the strength and capabilities of the F-150 Raptor’s underpinnings. More than a dozen variations of the tires were created and tested on the truck in order to ensure that they could withstand the extreme conditions and high-intensity power required of the F-150 Raptor pickup.
The BFGoodrich tires feature an all-new tread pattern with more tread area, wider channels between the tread, an enhanced contact patch, and large sidewall lugs. All of these design choices were made to optimize off-road performance while simultaneously allowing the tires to last longer with less wear and tear. The end result was chosen after logging hundreds of hours in computer simulations of how the all-terrain tires would behave in a real-world setting.
The new F-150 Raptor tires are being used on Ford’s Raptor race truck in the Best in the Desert race series. The custom all-terrain tires join a variety of other custom tires being created by Michelin for Ford’s performance car lineup, including the Focus RS and the new GT.
If you love the Ford F-150 truck in all its forms, be sure to stop by Highway Ford to check out the Ford F-150 today!
A recent patent has revealed that Ford has come up with an unusual way to encourage drivers to save fuel that involves increasing engine noise. Real-world fuel savings are not as high as one might expect given the recent trend of putting downsized and turbocharged engines under the hood, and according to Ford, that’s because most drivers “shift by ear” rather than by the tachometer.
For example, the combination of the Ford Fiesta’s offbeat snarl and turbo boost practically begs its drivers to rev the 1.0-liter EcoBoost 3-cylinder engine. Ford claims that the advantage of downsized turbo engines is negated by this because they aren’t driven within their most efficient range.
To counter this, Ford is injecting low-amplitude noise between cylinder firings that would make engines sound as though they had more cylinders than they do in reality and train the driver to shift earlier. For turbocharged two-cylinder and three-cylinder engines, this should be a way to help drivers save fuel without resorting to invasive solutions like cutting power or artificially limiting RPM, which we expect our customers will appreciate at Highway Ford!
If you have more questions about saving fuel in your Ford vehicle, or you are interested in one of our great Ford vehicles, stop by Highway Ford today and we will be glad to assist you!
Ford has partnered with Google to push autonomous driving technology forward, an alliance that will be announced at the upcoming Consumer Electronics Show. With Google’s intelligence and access to information and Ford’s creditability as an auto-maker, we are looking forward to seeing what this partnership brings.
“[Google’s] focus has shifted to looking for OEM partners to deploy the technology, rather than considering building their own vehicles,” said Thilo Koslowski, analyst for Gartner Inc., to Automotive News. Thilo further states, “That makes sense. If Google is interested in bringing the benefit of the technology to consumers, then they need as many partners as possible.”
Both Ford and Google are already renowned for their work on autonomous vehicles. Ford was the first to use the University of Michigan’s autonomous car test site in November and is expected to test self-driving vehicles in California next year.
Meanwhile, Google has been pooling some of the industry’s top talents to tackle the issue of autonomous driving technology. Partnering with Ford should help the automaker save billions in manufacturing development.
We hope to see self-driving cars as early as 2020 here at Highway Ford! Tell us what you think of autonomous vehicles in the comments below!
Prospective buyers of the new 2016 Ford Explorer will now be able to select from two interior color themes with the Platinum trim: the regular high-contrast Medium Soft Ceramic and Ebony Black, or the all-new all-Ebony Black. Which option would you choose? With these options, the new 2016 Ford Escape has become more customizable and can be adapted to fit your personality.
When it was launched in September, the 2016 Ford Explorer Platinum was only available with the Medium Soft Ceramic and Ebony Black interior color theme. The seats, door panels, pillars, and headliner are Medium Soft Ceramic while the instrument panel and floor are Ebony Black, creating a high-contrast environment pleasing to the eye. Not to mention making the Ford Escape more stylish then ever!
The new theme is low-contrast and features Ebony Black all throughout. This makes the brushed aluminum and satin chrome trim waterline around the dashboard and door panels truly pop out. Regardless of the color scheme you choose, both come with satin-finished ash wood appliqués.
Both are available for order now and can be experienced in our showroom at Highway Ford! So be sure to stop by and see for yourself the new interior to decide which one is right for you!
For the eighth consecutive year, Ford joined forces with the Detroit Area Agency on Aging (DAAA) to supply over 6,000 hot Thanksgiving meals to Detroit seniors, as part of the Holiday Meals on Wheels Thanksgiving program.
“Thanksgiving is a time to be thankful and share with those we love and care about—especially our seniors, who are often alone on the holiday,” said Paul Bridgewater, DAAA president and CEO. He goes on to say, “That’s why we are thankful for the Ford Motor Company Fund. They are driving away hunger on Thanksgiving with their generous donation that enables us to deliver fresh, hot traditional Thanksgiving meals to 6,000 seniors. It is not only a donation and the volunteers they’re supplying to DAAA, but a gift to our entire community.”
Help was provided by means of a $50,000 donation as well in addition to the numerous Ford employees and families who joined the community effort to provide seniors with holiday meals. The donation will also help DAAA’s daily meal service throughout the rest of the year.
Over the last five years, Ford employees—including some of ours at Highway Ford—volunteered at food banks through the automaker’s network of more than 50 mobile food pantries and as a results have contributed to supplying more than 6 million meals to the hungry. Recently, Ford also announced a $2 million investment toward feeding more people across the United States.
Ford recently partnered with schools in San Jose to help give students better chances for later success. The Ford Driving Dreams tour made its first stop in California, promising to donate money to help motivated students.
According to Ford, the Ford Driving Dreams tour is set to impact over 5,000 students in Norther California with high Latino concentrations. The goal is to help disadvantaged students have more opportunities to pursue higher education.
“We are committed to playing an active role in the community, helping level the playing field for students that want to succeed but lack the resources to do so,” said Jim Vella, president, Ford Motor Company Fund and Community Services, at the kick-off event in Yerba Buena High School today. Furthermore, he states that “With our local efforts through the Ford Driving Dreams Tour and the Palo Alto Research and Innovation Center, we continue to focus on education and innovation as our top priorities.”
Former NASA astronaut Jose Hernandez followed the tour to help motivate students, underscoring the importance of STEM careers. This is just one more way Ford is giving back. Tell us about ways you are trying to give back this holiday season here at Highway Ford in DeRidder, LA!