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Tag: Ford F-150

Best Reasons to Buy a Pickup Truck

Reasons to Buy a Pickup Truck

Americans love pickup trucks. In fact, the Ford F-150 is the best-selling vehicle, not just truck, in the country. If you need some convincing on why you should join the truck club, here are five reasons to buy a pickup.

  1. Move some stuff. If you ever have to move something while owning a truck, you will wonder how you ever managed before. Throw whatever you can fit into the back of your truck and repeat until you’re finished.
  2. Get some cool accessories. Trucks are some of the best vehicles when it comes to accessories. Buy a tent that connects to your truck bed, get some unique seat covers, or add some roof rails.
  3. Tow heavy things. The 2017 Ford F-150 can tow up to 10,500 pounds; that equals a mighty big boat or trailer. Heavy-duty trucks can handle even more than that.
  4. Drive through rough terrain. When you opt for the four-wheel drive version of a pickup, you will get some rugged capabilities that can help get you through deep snow, thick mud, and uneven gravel.
  5. Get the respect you deserve. People will treat you differently based on the car you drive and when you drive a pickup, people will see you as confident and down-to-Earth.

If you want to get these and many other benefits, come test drive a great Ford truck at Highway Ford today.

Your Guide to Truck Cab Types

Truck Cab Types

If you’re in the market for a new truck, you’ve probably noticed that there are so many different options to choose from. But one of the most important is which cab style you want. Here we’ll outline the truck cab types you’ll come across when shopping for your new truck. Perhaps a Ford F-150?

Regular Cab

The Regular Cab style has two doors and a single row of seating. It’s perfect for carrying or towing large loads with a maximum towing capacity of 12,200 pounds when properly equipped.

SuperCab (Extended Cab)

The SuperCab, or extended cab, comes with 4 doors and two rows of seats, doubling the rider capacity of the Regular cab. The SuperCab is ideal if you want more enclosed storage space than the Regular Cab, but not quite as much legroom for backseat passengers like the SuperCrew.

SuperCrew® (Crew Cab)

The SuperCrew, or Crew Cab, style is ideal for carrying both people and their stuff. Not unlike the SuperCab, it has four doors and can seat six. There is a slightly shorter bed, but a much more comfortable ride for your passengers.

If you’re interested in shopping for your next truck, make sure you stop by Highway Ford in DeRidder, LA today!

Ford’s June Sales Overcome Chevrolet Shots

Ford’s June Sales

Chevrolet may have aired several advertisements comparing the Ford F-150 and Chevrolet Silverado but they don’t seem to have had much effect. In fact, the ads seemed to have backfired on their creators if the latest sales numbers are anything to go by. Ford’s June Sales proved that the original American brand still has what it takes to overcome any obstacle.

Despite the ad that claimed the Silverado’s steel bed is far tougher than the F-150’s aluminum bed, Ford F-150 sales increased by a massive 28% in June. That brings the total number of F-Series pickups sold last month to over 70,000.

While Chevrolet created the ads to hit Ford hard, the Silverado actually saw a 3.7% decline in sales compared to the same time last year. That puts the Chevrolet Silverado’s sales at just under 50,000 units.

In addition to the Ford F-150’s increase, the Ford Escape saw a 20% increase in sales. Those two, plus a few other crossovers and SUVs, brought Ford’s June sales to a 6.4% increase with over 240,000 vehicles sold. Ford sold 225,647 vehicles in June 2015.

On top of Ford’s success, Lincoln, Ford’s luxury brand, saw a 5.8% increase in sales as well.

We here at Highway Ford are glad to see true quality and strength overwhelming the competition!

Ford F-150 Diesel Engine

Ford F-150 Diesel Engine

The Ford F-150 may be the best-selling pickup in the United States but its enormous number of trims is missing something. A Ford F-150 diesel engine hasn’t made an appearance in the modern pickup just yet but that could be about to change. With the competition picking up on the fuel efficient diesel market, it may be time for the Ford F-150 to throw its nameplate into the ring.

Even with the lighter aluminum body and the smallest 2.7-liter V6 engine, the F-150 only earns an EPA-estimated 19 city/26 hwy mpg. The Ram 1500 EcoDiesel tops that, taking the top fuel economy spot for the segment.

If the Ford F-150 were to see a diesel option, it’s likely the pickup could steal the top spot. Those odds only increase if the diesel engine is combined with the 10-speed automatic transmission that’s currently in development.

One possible engine that could make its way under the F-150’s hood comes from Land Rover. A former possession of Ford, the Range Rover lines currently use a 3-liter diesel V6 from Ford’s engine family. That engine produces 254 hp and 440 lb-ft of torque, topping the Ram 1500 EcoDiesel.

Here at Highway Ford, we are anxiously awaiting news to see what comes next for the constantly adapting and improving Ford F-150 truck!

Ford F-150 Named 2016 Green Truck of the Year

2016 Ford F-150

It’ll come as no surprise to those who stay up to date with the truck world, but here it is anyway: the 2016 Ford F-150 has been named the 2016 Green Truck of the Year by Green Car Journal at the San Antonio Auto & Truck Show.  As with previous years, the 2016 Ford F-150 has a great start in terms of winning awards this year.

The first question that comes to mind is obvious: what kind of mileage does it get? The 2016 Ford F-150 is rated at 26 miles per gallon, making it the most fuel efficient full-size gas-powered pickup truck you can buy. You might point out that hybrid cars are far more efficient, but a lot more people drive trucks than hybrids, which means that making greener trucks actually has a bigger impact. In fact, the F-150 is not only our best-selling model at Highway Ford but the best-selling vehicle in all of America.

Part of the new truck’s superior efficiency can be attributed to the extensive use of aluminum, but Ford’s “green” efforts don’t stop there: even the seats are made of fiber from recycled plastic bottles and the fuel lines from castor bean oil!  Tell us what your favorite feature of the new 2016 Ford F-150 here at Highway Ford in DeRidder, LA!

The F-150 Dominates Competitors: KBB Brand Image Awards

2015 Ford F-150

Ford was recently recognized by Kelley Blue Book (KBB) with the Best Brand Image Award. This prestigious award was given for having the toughest, smartest, most capable, and most efficient truck on the market: the F-150. In fact, the world-famous truck is so popular it’s become one of the icons of the American auto industry.

The KBB Brand Image Awards are given to companies that are able to maintain a standard image that car buyers are always enthusiastic about. According to Ford, the F-150 is highlights some of the best things about the automaker, especially the 2015 model’s incredible quality and innovative engineering.

“The classic saying ‘perception is reality’ rings true with the Kelley Blue Book Brand Image Awards, as more than 12,000 in-market new-car shoppers have voiced their opinions about today’s automakers to determine this year’s award winners,” said Hwei-Lin Oetken, vice president of market intelligence for Kelley Blue Book.

The Image Awards are given for three categories: luxury, non-luxury, and truck brands. That means that Ford beat out every other automaker in the world in terms of market intelligence and customer satisfaction. It’s no wonder the F-150 is one of the hottest vehicles on the market. Stop by Highway Ford today to see the award-winning model for yourself!

Ford Future of Tough Campaign Launched on New Year’s Eve

Ford Future of Tough Campaign

The Ford camp is simply abuzz with the arrival of the all-new, groundbreaking aluminum-body F150. To help get the word out about this incredible truck, Ford initiated a marketing blitz that began on New Year’s Eve.

The underlying message? The Ford F150 is the ‘Future of Tough.’ Edmunds.com explains how the commercial’s focus is on “the strength and durability of the new truck and innovative new features such as integrated ramps and a remote tailgate.” One spot in particular highlights the new F150’s capacity, showing off its 12,200 lb towing capability.

For the Future of Tough campaign, Ford is even going so far as to redesign its Built Ford Tough logo. While stalwarts may be a little perturbed by this refresh, they should know the essence of the design will remain the same. Ford just felt that it was appropriate that the logo be built out of aluminum as well.

Come out to Highway Ford today and test-drive the ‘Future Of Tough’ in 2015.

Best Truck Fuel Efficiency: Another Reason the 2015 Ford F-150 Will Reign Supreme

2015 Ford F-150

By now, Ford’s decision to use an aluminum body for its best-selling truck, the F-150, is fairly well-documented. It was also a dramatic move not without controversy, forcing the company to revise its manufacturing process in a big way.

According to USA Today, “Ford says the 2015 trucks will get 5% to 29% in fuel economy improvements over the outgoing versions depending on engine and configuration.” The comparison on the higher end is between Ford’s EcoBoost 2.7-liter turbocharged engine and a 5-liter V-8—a fair comparison as these two engines will actually yield similar performance.

Truth be told, there is a rival truck-maker out there that produces a vehicle rated at 23 combined mpg, one mpg better than the new Ford F-150. But that contender is a diesel truck and not a practical choice for customers. “Ford, however, points out that the higher cost of diesel fuel will more than offset any potential savings.”

It doesn’t all come down to vying for the best truck fuel efficiency rates either. Ford is quick to highlight the fact that the F-150 also saw “maximum payload and towing improvements.”

Visit Highway Ford today to learn more about the revolutionary Ford F-150!

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