The Ford F-150 is getting attention from all corners. In fact, Ford is going to need a bigger trophy case if this award-streak continues.
Being that the Ford F-150 would be the first aluminum truck in production, there were some initial questions from skeptics as whether the aluminum body would prove safe in the event of a collision. Results from recent tests by the National Highway Safety have certainly allayed all of those concerns.
The 2015 Ford F-150 received the highest crash ratings from the NHTSA in all the F-150’s permutations. According to USA Today, the four-door SuperCrew cab version as well as the regular and SuperCab versions received 5-stars. Not only is the safety expectation in trucks being met by the 2015 Ford F-150, but this new model is raising the standard for safety in all trucks!
How does Ford feel about the Ford F-150 crash results? Ford spokesperson Mike Levine said, “We’re proud the all-new Ford F-150 is the only full-size, light-duty truck to earn NHTSA’s highest 5-star rating for the driver and passenger for all crash test modes and cab configurations.”
In other accolades, the 2015 Ford F-150 SuperCab Lariat caught the attention of AAA. Their Green Car Guide listed the Lariat as best in the pickup truck category.
Awards for the new F-150 just keep coming in, including the Truck Trend Pickup of the Year. Not only is the new model tougher and more capable than ever, but it’s also one of the smartest pickups Ford has developed to date.
So what does “smart” mean? According to Ford, the 2015 F-150 features a new 360-degree camera, integrated loading rams, BoxLink™ brackets and cleats, LED headlamps, and a remote tailgate among other things. To top it off, the lightweight aluminum design and all-new engine options make it more efficient and powerful than ever.
“Ford has found a sweet spot in the half-ton pickup segment, delivering a compelling mix of efficiency and capability, while still delivering an enhanced driving experience that American consumers demand,” said Sean P. Holman, Truck Trend content director. “What we put these trucks through was nothing short of grueling, and it was the F-150 that consistently impressed our experts.”
So far the 2015 F-150 has won 16 awards – not too bad considering it’s been on the market for less than a year. Truck Trend isn’t just following suit by giving the new model the prestigious title; they recognize the incredible new design and capability of the 2015 F-150. Test drive the latest Ford pickup here at Highway Ford soon!
The Ford camp is simply abuzz with the arrival of the all-new, groundbreaking aluminum-body F150. To help get the word out about this incredible truck, Ford initiated a marketing blitz that began on New Year’s Eve.
The underlying message? The Ford F150 is the ‘Future of Tough.’ Edmunds.com explains how the commercial’s focus is on “the strength and durability of the new truck and innovative new features such as integrated ramps and a remote tailgate.” One spot in particular highlights the new F150’s capacity, showing off its 12,200 lb towing capability.
For the Future of Tough campaign, Ford is even going so far as to redesign its Built Ford Tough logo. While stalwarts may be a little perturbed by this refresh, they should know the essence of the design will remain the same. Ford just felt that it was appropriate that the logo be built out of aluminum as well.
Come out to Highway Ford today and test-drive the ‘Future Of Tough’ in 2015.
The end of the year is a great time to sit back, relax, and reflect on everything that came to pass during the last 12 months. In 2014, there were plenty of things for us to remember—especially some of the best Ford highlights for 2014. Here at Highway Ford, we’ve compiled a list of our favorites for your reading pleasure, and we hope you’ll let us know if you agree!
Generation Six Mustang
2014 Ford Mustang
If 2013 was the year of the Corvette, 2014 was most definitely the year of the Mustang. Although the sixth-generation pony car was first revealed in December 2013 on Good Morning America, the world really got its first glimpse at the redesigned model at the auto shows early in 2014, starting with Detroit and going onto Chicago, New York, and more. For almost a year, Ford released snippets of information about the Mustang, such as its fuel economy ratings, its available audio systems, and its performance packages. The 2015 Mustang finally went on sale in November 2014, and was an immediate hit with gearheads everywhere.
2014 Ford F-150
2014 was an incredible year for America’s favorite pickup truck. The long-running truck was first produced in 1948, and 2014 marked the release of the brand new 13th generation for the 2015 model year. In order to reduce weight and improve efficiency without sacrificing power, Ford outfitted its Dearborn plant with the correct machinery to build an all-new aluminum-bodied F-150 for the latest generation of drivers. The result is Ford’s most impressive F-150 truck ever made.
2016 Explorer Reveal
2014 Ford Explorer
A mid-generation refresh of the Ford Explorer was revealed at the 2014 LA Auto Show in November. The 2016 Explorer gets a redesigned front end with a new, higher grille; a closed-off roof rack; and a new spoiler. Additional features include new front and rear cameras, smart-charging USB ports, a hands-free liftgate, and a new audio system for the new Platinum trim level. The 2016 Explorer will go on sale sometime in 2015, and we’ll be excited to see it!
Move over Man of Steel because the 2015 Ford F-150 is more like a Man of Aluminum. By now, you’ve probably heard that the 2015 Ford F-150 will have an aluminum body as opposed to the traditional steel frame which made the Ford F-Series the best-selling vehicle for the past 32 years. But what does it mean for you, the consumer?
The “Man of Aluminum” 2015 Ford F-150
First of all, it means your new F-150 will be built more like a Bradley Fighting Vehicle than a traditional truck. The 6,000 series aluminum in some F-Series is military grade. In other words, it’s strong enough to protect American troops so it should be strong enough for your needs. However, not all the steel is gone, as the frames of the F-Series will be built using a steel roll-forming process to ensure a maximum weight to strength ratio.
Secondly, the 2015 Ford F-150 will be about 700 lbs. lighter than ever before. A lighter truck, coupled with Ford’s new 2.7-liter EcoBoost® engine means you’ll get all the towing capacity you’re used to but with fuel efficiency that’s likely to be found in a midsized sedan.
To see all the new features of the 2015 Ford F-150 visit the Ford site and be sure to contact us here at Highway Ford about when the trucks will be available in 2014.