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Tag: 2015 F-150

Ford Truck and SUV Sales for September Hit 11-Year High

Ford F-150

Ford truck and SUV sales have always been a major part of Ford’s economy, and the numbers from September 2015 are proof as to why.

Last month, Ford truck and SUV sales hit an 11-year high for the month of September. Truck sales went up by 23.2%, adding to the 11.3% jump from August. Plus, Ford Escape SUV sales also got a 31.1% boost, which is an impressively hefty number to report. Across the board SUV sales have been up, so it’s good to see that Ford is keeping up with the trend.

Not only did Ford sell more units than expected last month, but the models being purchased were the more highly priced items; in September, the average transaction price increased by 0.3%. That might not sound like the biggest leap, but this is a substantial and telling number toward Ford’s upward momentum.  This not only shows Ford’s increased sales, but the upward trend of the economy for new vehicle sales.

Trucks account for about 41% of Ford’s total sales; so needless to say, Ford is doing very well for itself with its leading sales coming from its truck sales.  And with a truck like the 2015 Ford F-150, it’s no surprise that sales are doing well.  We can’t wait to see what the 2016 Ford F-150 will bring here at Highway Ford!

Most Satisfying Truck is the 2015 Ford F-150

2015 Ford F-150

Everyone wants to feel satisfied after they purchase a new truck, but that doesn’t always happen. However, if you buy a 2015 Ford F-150, you’re probably going to love your new truck. The F-150 just came away with the highest truck score ever in the AutoPacific 2015 Vehicle Satisfaction Awards. This means 2015 Ford F-150 owners are the most satisfied truck owners around.  So the 2015 Ford F-150 has been declared the most satisfying truck around!  In addition to the F-150, the Ford F-Series Super Duty truck also scored the top position in its segment.

For the 2015 Vehicle Satisfaction Awards, AutoPacific surveyed tens of thousands of new car owners and asked them to rate their satisfaction with the new vehicle in 50 categories that include performance, fuel efficiency, styling, and interior comfort.

“The Vehicle Satisfaction Awards look at the big picture, including owners’ experiences with overall quality and safety,” said George Peterson, president of AutoPacific, “but it goes deeper than that. We also take into account the heart of the ownership experience to determine those vehicles that are extremely satisfying to their owners.”

The 2015 Ford F-150 satisfies with its best-in-class towing, payload, and EPA-estimated fuel efficiency. You’ll also love the fact that it received the top 5-star Overall safety rating for all cab configurations from the National Highway Traffic Safety Administration. With these attributes and more, it’s easy to see why the 2015 F-150 received the second-highest score ever recorded by AutoPacific, and the highest score ever for a truck.

Five Stars for Ford F-150 Supercrew: Pickup Earns Top Safety Rating

2015 Ford F-150

When it came to redesigning the Ford F-150, the designers and engineers not only crafted the next generation of the ever-popular pickup, but they also built a truck that continues to keep its passengers safe. The 2015 Ford F-150 SuperCrew earned a five-star rating for Overall Vehicle Safety from the National Highway Traffic Safety Administration.

In addition to using aluminum to construct much of the truck’s body and shedding 700 pounds off the weight of the previous model, the F-150 SuperCrew incorporates 31 new innovations for improved safety. No wonder the pickup passed safety tests with flying colors to earn the highest safety rating the government gives.

“The five-star safety rating is a terrific example of One Ford collaboration and innovation,” said Raj Nair, Ford group vice president for Global Product Development. He further states:

“Our truck team worked together for years to deliver this accomplishment, using an unprecedented combination of advanced materials throughout the all-new F-150. The 2015 model is engineered to be the safest F-150 ever, which matters to customers who depend on this truck to not only get the job done, but also get them safely home.”

For more information on the features that helped the F-150 earn a top safety rating, please don’t hesitate to contact us here at Highway Ford.  We will be more than happy to assist you!

Ford Future of Tough Campaign Launched on New Year’s Eve

Ford Future of Tough Campaign

The Ford camp is simply abuzz with the arrival of the all-new, groundbreaking aluminum-body F150. To help get the word out about this incredible truck, Ford initiated a marketing blitz that began on New Year’s Eve.

The underlying message? The Ford F150 is the ‘Future of Tough.’ Edmunds.com explains how the commercial’s focus is on “the strength and durability of the new truck and innovative new features such as integrated ramps and a remote tailgate.” One spot in particular highlights the new F150’s capacity, showing off its 12,200 lb towing capability.

For the Future of Tough campaign, Ford is even going so far as to redesign its Built Ford Tough logo. While stalwarts may be a little perturbed by this refresh, they should know the essence of the design will remain the same. Ford just felt that it was appropriate that the logo be built out of aluminum as well.

Come out to Highway Ford today and test-drive the ‘Future Of Tough’ in 2015.

Ford F-150 Hybrid Pickup Development Is Underway

 

2015 Ford F-150

2015 Ford F-150

The brand-new, aluminum-bodied 2015 F-150 has already decreased its fuel consumption significantly, raising its fuel economy rating to 26 mpg—a terrific number for a big truck. But what if this number increased even more? Ford is looking to do just that with a gas-electric hybrid powertrain, which the American carmaker is currently developing as you’re reading this.

While the details concerning the F-150 hybrid pickup are currently nonexistent, Ford’s global product development chief, Raj Nair, was quoted last year saying Ford is planning on introducing the world to hybrid pickups and SUVs by 2020. Diesel powertrains are also still an option for the American carmaker, especially since Ford already has this specific powertrain in the portfolio for its larger trucks.

Do you think that a Ford F-150 hybrid pickup development would be a good choice for the brand’s next step in creating a fuel-efficient truck? Or do you believe the automaker would be better off creating a diesel powertrain for the smaller pickup? Share your thoughts with Highway Ford below!

Man of Aluminum? 2015 F-150 Challenges Tradition

Move over Man of Steel because the 2015 Ford F-150 is more like a Man of Aluminum. By now, you’ve probably heard that the 2015 Ford F-150 will have an aluminum body as opposed to the traditional steel frame which made the Ford F-Series the best-selling vehicle for the past 32 years. But what does it mean for you, the consumer?

Man of Aluminum

The “Man of Aluminum” 2015 Ford F-150

First of all, it means your new F-150 will be built more like a Bradley Fighting Vehicle than a traditional truck. The 6,000 series aluminum in some F-Series is military grade. In other words, it’s strong enough to protect American troops so it should be strong enough for your needs. However, not all the steel is gone, as the frames of the F-Series will be built using a steel roll-forming process to ensure a maximum weight to strength ratio.

Secondly, the 2015 Ford F-150 will be about 700 lbs. lighter than ever before. A lighter truck, coupled with Ford’s new 2.7-liter EcoBoost® engine means you’ll get all the towing capacity you’re used to but with fuel efficiency that’s likely to be found in a midsized sedan.

To see all the new features of the 2015 Ford F-150 visit the Ford site and be sure to contact us here at Highway Ford about when the trucks will be available in 2014.

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