Highway Ford blog

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Month: January 2016

Ford and Google Partner to Develop Autonomous Driving Technology

2016 Ford Fiesta Interior

Ford has partnered with Google to push autonomous driving technology forward, an alliance that will be announced at the upcoming Consumer Electronics Show.  With Google’s intelligence and access to information and Ford’s creditability as an auto-maker, we are looking forward to seeing what this partnership brings.

“[Google’s] focus has shifted to looking for OEM partners to deploy the technology, rather than considering building their own vehicles,” said Thilo Koslowski, analyst for Gartner Inc., to Automotive News. Thilo further states, “That makes sense. If Google is interested in bringing the benefit of the technology to consumers, then they need as many partners as possible.”

Both Ford and Google are already renowned for their work on autonomous vehicles. Ford was the first to use the University of Michigan’s autonomous car test site in November and is expected to test self-driving vehicles in California next year.

Meanwhile, Google has been pooling some of the industry’s top talents to tackle the issue of autonomous driving technology. Partnering with Ford should help the automaker save billions in manufacturing development.

We hope to see self-driving cars as early as 2020 here at Highway Ford!  Tell us what you think of autonomous vehicles in the comments below!

New 2016 Ford Explorer Goes to the Dark Side with Ebony Black Theme

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Prospective buyers of the new 2016 Ford Explorer will now be able to select from two interior color themes with the Platinum trim: the regular high-contrast Medium Soft Ceramic and Ebony Black, or the all-new all-Ebony Black. Which option would you choose? With these options, the new 2016 Ford Escape has become more customizable and can be adapted to fit your personality.

When it was launched in September, the 2016 Ford Explorer Platinum was only available with the Medium Soft Ceramic and Ebony Black interior color theme. The seats, door panels, pillars, and headliner are Medium Soft Ceramic while the instrument panel and floor are Ebony Black, creating a high-contrast environment pleasing to the eye.  Not to mention making the Ford Escape more stylish then ever!

The new theme is low-contrast and features Ebony Black all throughout. This makes the brushed aluminum and satin chrome trim waterline around the dashboard and door panels truly pop out. Regardless of the color scheme you choose, both come with satin-finished ash wood appliqués.

Both are available for order now and can be experienced in our showroom at Highway Ford!  So be sure to stop by and see for yourself the new interior to decide which one is right for you!

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