Highway Ford blog

Your DeRidder, LA Ford Dealer | Providing the Lake Charles area with outstanding offers on F150, Mustang, Explorer and More!

Month: April 2015

Five Stars for Ford F-150 Supercrew: Pickup Earns Top Safety Rating

2015 Ford F-150

When it came to redesigning the Ford F-150, the designers and engineers not only crafted the next generation of the ever-popular pickup, but they also built a truck that continues to keep its passengers safe. The 2015 Ford F-150 SuperCrew earned a five-star rating for Overall Vehicle Safety from the National Highway Traffic Safety Administration.

In addition to using aluminum to construct much of the truck’s body and shedding 700 pounds off the weight of the previous model, the F-150 SuperCrew incorporates 31 new innovations for improved safety. No wonder the pickup passed safety tests with flying colors to earn the highest safety rating the government gives.

“The five-star safety rating is a terrific example of One Ford collaboration and innovation,” said Raj Nair, Ford group vice president for Global Product Development. He further states:

“Our truck team worked together for years to deliver this accomplishment, using an unprecedented combination of advanced materials throughout the all-new F-150. The 2015 model is engineered to be the safest F-150 ever, which matters to customers who depend on this truck to not only get the job done, but also get them safely home.”

For more information on the features that helped the F-150 earn a top safety rating, please don’t hesitate to contact us here at Highway Ford.  We will be more than happy to assist you!

Ford Fusion Spy Shots Indicate New Offering for 2017

2015 Ford Fusion Models

2015 Ford Fusion Models

Recent Ford Fusion spy shots indicate that the Blue Oval Company will soon be offering a mid-cycle update for its 2017 model.

Beneath the black and white camouflage covers, the implied lines indicate changes to the front and rear fascia of the car. The pictures from the ‘car-parazzi’ show the 2017 Ford Fusion adorned with a new grille and also indicate reworked headlights, tail lamps, and added trapezoidal fog lights as well as a new bumper. A horizontal chrome bar extending along the tailgate has also been added.

Inside the cabin, a rotary dial is expected to replace the standard gear level, which is the current standard, and will also be found on the 2016 Ford Taurus to be unveiled later this month at the 2015 Shanghai Auto Show.

Under the hood, the newest Fusion is projected to maintain its gasoline and hybrid options with no major changes to the powertrain offerings expected to occur.

So, need a mid-size sedan offering an array of powertrain options with a reasonable price tag? Expected to come to market next year, look no further than the Ford Fusion from Highway Ford.  Tell us what you are excited most about the latest model of the Ford Fusion!

The F-150 Dominates Competitors: KBB Brand Image Awards

2015 Ford F-150

Ford was recently recognized by Kelley Blue Book (KBB) with the Best Brand Image Award. This prestigious award was given for having the toughest, smartest, most capable, and most efficient truck on the market: the F-150. In fact, the world-famous truck is so popular it’s become one of the icons of the American auto industry.

The KBB Brand Image Awards are given to companies that are able to maintain a standard image that car buyers are always enthusiastic about. According to Ford, the F-150 is highlights some of the best things about the automaker, especially the 2015 model’s incredible quality and innovative engineering.

“The classic saying ‘perception is reality’ rings true with the Kelley Blue Book Brand Image Awards, as more than 12,000 in-market new-car shoppers have voiced their opinions about today’s automakers to determine this year’s award winners,” said Hwei-Lin Oetken, vice president of market intelligence for Kelley Blue Book.

The Image Awards are given for three categories: luxury, non-luxury, and truck brands. That means that Ford beat out every other automaker in the world in terms of market intelligence and customer satisfaction. It’s no wonder the F-150 is one of the hottest vehicles on the market. Stop by Highway Ford today to see the award-winning model for yourself!

Mustang Wins Vincentric Best Value in America Award for 6th Straight Year

2015 Ford MustangThe Ford Mustang has done it again: for the sixth straight year, America’s favorite pony car has won the Vincentric Best Value in America Award for Sports Cars.

This award is based on statistical analysis that combines total cost of ownership of 2015 model year vehicles with their current market price, taking in account insurance, financing, maintenance, and depreciation. After weighing all these categories, the winner is chosen from the one that does the best overall!

In other words, if you are buying a sports car, the 2015 Mustang will give you the best bang for your buck. At Highway Ford, we’d wager that a big part of that is the 2.3-liter EcoBoost engine, which uses direct injection and variable cam timing to deliver huge power at little cost of fuel—making the car more economical in the long run.

The Vincentric Best Value in America Award joins the many other honors the Mustang has already racked up, including “Hottest Car” of the 2014 SEMA Show, 2015 Automobile All-Star, Edmunds.com’s Most Popular Entry Sport Car, Cars.com’s Shoppers’ Choice Award, and lots more!  For more information about everyone’s favorite sports car, contact us here at Highway Ford today!

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